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Lisa Elizondo 424 Robin Drive . Woodland, CA 95695 . Phone: 530.668.4726 . Email: lisaeliz@pacbell.net Portfolio: www.InnovativeDesignsle.com
OBJECTIVE
Opportunity to utilize my extensive creative and technical expertise on behalf of an innovative company or organization.
SUMMARY
• 9 years professional experience in website layout and design, GUI, graphics, production, and development; • Experienced in HTML, HTML, XML, Photoshop, Illustrator, Freehand, PDF, Homesite, Dreamweaver, Flash w/Actionscript including incorporating Flash Video & Audio files , JavaScript, Fireworks, CCS, Acrobat, PDF and FTP Applications; • Proficient in hand coding of HTML; • Solid history of excellent work relationships both with the public and internal personnel at all organizational levels;		• Strong knowledge of design layout principles (graphic design & web design) and strong conceptual design skills; • Strong analytical ability utilized in evaluating reports and statistical sales data; • Excellent customer service and oral/written communication skills; • Strong technical and problem solving skills with ability to multi-task with constant interruptions; • Highly motivated detail oriented individual with excellent organizational skills; • Proficient with Microsoft Word, PowerPoint and Excel.
PROFESSIONAL EXPERIENCE
The Sacramento Bee Web/Graphic Designer		Oct. 2005 - Current
• Developed graphical layouts for site redesigns and enhancements of sacbee.com and Sacramento.com. • Sole designer of successful niche sites such as SacMomsClub.com and SacWineRegion.com from conception through production involving all aspects of design including layout, all graphical elements, ad placement and GUI. • Designed and developed weekly newsletters for niche sites increasing traffic to sites by 35%. • Designed online marketing materials and revenue generating creatives such as banners, including flash with video and audio, expanding ads, emails for clients, and splash pages for both internal clients and external advertisers. • Managed the online design team, managed work flow of both internal and external design requests for the department and resolved daily scheduling conflicts in a fast-paced, deadline-driven environment. • Designed and developed email templates for extensive successful campaign to increase traffic. • Work collaboratively in diverse, cross-departmental teams and with affiliates and parent company. • Developed and implemented style guides for niche sites. • Trained print designers and other coworkers on the usage of Flash and Photoshop. • Made updates to sites as needed.
FreeLance Contractor Web/Graphic Designer		Oct. 2004 – Oct 2005
• Developed and created marketing materials i.e. weekly email campaigns and Yahoo and MSN advertising creatives including Flash ads for SkinStore.com. • Designed web pages to promote products and GUI to increase sales for SkinStore.com.
eHealthInsurance Web Designer and Developer		Oct. 2000 – Oct 2004
• Developed graphical layouts for site redesigns and enhancements of main site, channel partner sites, and affiliate sites. • Designed, developed, and implemented coding of graphical layouts into fully functional web pages using HTML, CCS, JavaScript and programs such as Homesite, Dreamweaver, Photoshop, Acrobat and Illustrator. • Established project time lines, designed and developed HTML templates for email and marketing campaigns increasing applications and new members significantly. • Maintained content and created graphics for company Intranet site. • Designed hundreds of online marketing advertisement creative, corporate logos, and flyers. • Responsible for designing and developing monthly newsletters and website for affiliate program, which recently was recognized with a national Internet marketing award for operating one of the industry’s most successful affiliate marketing programs. Program provided a 75% increase in affiliate submissions from 2003 to 2004. • Designed graphics for Marketing, Human Resources, Business Development as well as main site and affiliate sites. • Designed and developed email templates for extensive successful campaign to increase traffic. • Collaborated daily with other departments to conceptualize, develop, and implement ideas and the needs of the company. • Developed and implemented company style guide.
Westport Insurance Corporation Claims Analyst	Sept. 1993 – June 2000
• Identified, created and defined requirements for database utilized in marketing for a national customer group. • Managed and coordinated database changes with team members. • Investigated, evaluated and negotiated settlements to resolve claim disputes. • Consistently maintained high level of customer service even while working in excess of caseload. • Created graphics and spreadsheets for marketing and corporate quarterly presentations. • Identified needs and took initiative to design various forms for team members. • Developed newsletter and letter templates for various customer groups and vendors. • Provided training to staff in various aspects of claims handling including investigation, evaluation, negotiation, settlement, software, and business applications.
Woodland Police Department Community Services Officer	July 1992 – Sept 1993
• Performed routine, non-hazardous and non-sworn law enforcement duties for the community of Woodland and Yolo County. • Processed daily police reports, arrest warrants, and department correspondence. • Provided daily assistance to the community and department staff. • Prepared monthly statistical reports for the California Dept. of Justice (DOJ), California Justice Information (DJIS), Woodland Police Department, and other Yolo County public safety agencies.
EDUCATION
U. C. Davis Extension Davis, CA Certificate Program in Website Development • Courses: Internet Architecture and Services, Web Page Creation and Authoring, HTML, DHTML, Simple Programming, ASP, Web Database Application Design, Server Implementation Strategies, Multimedia, Homesite, Flash, Dreamweaver, Adobe Photoshop, and Web Graphics. Additional web design courses: Color Theory for the Web, Layout Design for the Web
Various Courses and Seminars: • Liability Claims Adjusting, Interpreting Medical Reports, Legal Concepts and Doctrines, Dealing With Change, California Unfair Claims Act, Special Investigations.
American River College Sacramento, CA · Courses: Business Management
Vacaville High School Vacaville, CA • Courses: General academic and college prep courses
REFERENCES
Available upon request.